Arizona Wildcats Transitioning to Big 12: Attendance Trends Highlight Changes
In a notable shift from its identity as a basketball powerhouse in the Pac-12, the Arizona Wildcats are now navigating a new landscape in the Big 12. Historically seen as just a basketball school, Arizona emerged as the Pac-12’s attendance leader in 2023, drawing a league-high 823,232 fans across several sports. This figure surpassed closely trailing schools such as Washington and Oregon.
However, the transition to the Big 12 brings distinct challenges, as the league’s culture contrasts sharply with that of the Pac-12, focusing on smaller college towns like Ames and Stillwater. Despite their past success, the Wildcats have struggled to maintain their dominance; they did not lead the Big 12 in overall attendance or in men’s basketball during the 2024-2025 season. Instead, they ranked fourth in men’s basketball attendance, with BYU and Iowa State taking the lead in various categories.
Interestingly, Arizona State University has been drawing strong crowds in baseball, leading the Big 12 with 129,059 fans, further complicating Arizona’s competitive standing within the league. Arizona did, however, excel in one area, topping the charts in softball attendance with 62,239 fans.
The Wildcats have the potential for a comeback next season, boasting the advantage of playing seven home football games—more than many of their competitors. As they adjust to their new conference environment, Arizona’s athletic teams will need to harness the support from their college town to solidify their presence in the competitive Big 12.
For further insights, readers can delve into Arizona Daily Star’s sports coverage.
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